Shop Whitefish Bay

Enjoy shopping Silver Spring Drive in Whitefish Bay!

Our distinctive retailers, including unique specialty shops, timeless variety stores, fine salons, spas, and health and wellness studios, a historic theater, high quality grocer, and assorted bakeries and dining establishments, offer a wide range of products and services sure to satisfy the most discerning and eclectic tastes.

Click on the image below for more information about Birds Around the Bay!!

Spend your day in the Bay for warm welcomes and incredible value!

Congratulations to our Award-Winning Businesses!!

The Whitefish Bay Business Improvement District is home to over 100 outstanding businesses. The following individuals and businesses were recently recognized by the BID at our Annual Meeting: 

 President's Award for Outstanding Business - Keller Williams Realty

 Beautification Award - 523 E. Silver Spring Drive (home to New Options Salon & Spa)

 Commitment to the Community - Anne O'Connor

 Winkie's - Celebrated for their 50 years in business!!


Photo credit: Boutique Photographer Linda Gumieny